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10
MAY
2017

Uhuru hires data firm behind Trump, Brexit victories

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Jubilee has contracted the services of global data mining company Cambridge Analytica in the run-up to the August presidential election.

The party will also use the British PR firm BTP Advisers that successfully managed the TNA campaign that brought President Uhuru Kenyatta to power in 2013.

Cambridge Analytica is credited with helping President Trump to win the American presidential election last November and with helping the Leave side to win in the Brexit referendum in the UK last June.

It has been described as a “psychological warfare firm”.

CA, a British company, is owned by American billionaire Robert Mercer and alt-right Trump adviser Steve Bannon.

By GIDEON KETER

Read More at :http://www.the-star.co.ke/news/2017/05/10/uhuru-hires-data-firm-behind-trump-brexit-victories_c1557720

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